37: The 4 Foundational Pieces Your Business NEEDS to Make Money
As a teacher, it’s common to leave money on the table when starting an online business.
But by focusing on product creation, building an email list, developing a system for building your email list, and implementing a system for selling your products, you can create a business that makes money while also maximizing your earnings.
In this episode, Heather uncovers the four foundational pieces that are essential for building an online business.
She also introduces her signature program, Teacher Biz Blueprint, which provides teachers with the tools and strategies to start and grow their own online teacher businesses!
ENROLL NOW!
Key Takeaways:
- (06:45) Starting with a small product and gradually expanding
- (11:00) Selling products on your own website
- (12:55) Nurturing your community through email marketing
- (16:45) Options for using paid or free strategies to build an email list
- (18:55) Creating a strong sales page vs a website
- (20:45) Introducing the concept of launching and its role in selling products
- (22:35) The Teacher Biz Blueprint program
- (25:15) Overview of the course content and bonuses
Episodes Mentioned:
- 4 – Reasons to Sell Your Products on Your Own Website
- 28 – Lessons Learned from a Failed Business
- 36 – Creating Effective Salespages that Drive Conversions with Bob Sparkins of Leadpages
Listen on:
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Turn Teaching Skills into Profit with Teacher Biz Blueprint
Many teachers struggle with finances, but by leveraging their skills, expertise, and the right strategies, they can establish profitable ventures that also provide significant impact.
Today Heather will cover four important pillars of a successful business and will also dive deep into what you will find inside the Teacher Biz Blueprint program.
We’ll unravel the mysteries of finding your audience, crafting the products they can’t wait to buy, and the logistics of launching. From Leadpages to ConvertKit, from crafting that irresistible trip wire with a conversion rate that’ll blow your mind, to free resources like our Teacher Biz Starter Guide—we’re covering it all.
Creating and Selling Products
Every business needs a sellable product, but not just any product – one that your audience will want to buy.
Heather talks about the strategic necessity of having just a couple of crucial offerings: a signature small offer and a signature big offer.
This allows you to cater to the different needs and investment levels of your clients while keeping your business model simple and focused.
Growth and Community Nurturing
Community is everything. According to Heather, having an engaged community of fans and customers is what sustains a business in the long term.
She places a strong emphasis on the value of email marketing as a fundamental tool for connecting with and nurturing your tribe. With over 150,000 subscribers on her list, Heather speaks from experience about the transformative power of community.
Running an Online Business from Home
The freedom and flexibility of running a business from home is a dream for many, and our host Heather has made it a reality.
She emphasizes the importance of utilizing the right tech tools like Leadpages for sales pages and ConvertKit for product delivery, ensuring that your business operates smoothly behind the scenes.
The Teacher Biz Blueprint program she offers shares all this knowledge in detail, tailored especially for those with a teaching background.
Utilizing the Transferable Skills of Teachers
Heather discusses how those skills that serve teachers so well in the classroom can be repurposed to create and run a successful online businesses.
Whether you’re still in the education field or if you’re someone with knowledge to impart, these foundational skills are crucial for business success.
These four pillars are just the tip of the iceberg that Heather explores in the comprehensive Teacher Biz Blueprint program.
Offering insights from her own journey with Kindergarten Ready and how she’s leveraged her teaching experience into a successful online business, Heather provides a guide for teachers and educators to do the same.