Building an email list is not just about collecting email addresses. It’s about building a community of potential customers who are genuinely interested in what you have to offer.
By providing value through your freebie and nurturing relationships through regular emails, you can establish trust and credibility with your audience.
In this episode, Heather walks you through the exact steps and resources needed to start building an email list. Remember, it’s not about perfection; it’s about taking action and providing value.
So don’t wait any longer – tune in to discover the simple five-step process for starting and building an email list TODAY!
5 Steps to Start Growing Your Email List TODAY!
- (3:16) Choosing an email service provider
- (6:50) How to create a freebie related to your future products
- (10:24) Why you need a sign-up page for your freebie
- (12:10) Setting up an email delivery sequence
- (14:45) The importance of sharing your freebie sign-up page everywhere
Links from the Episode:
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Email List Building Made Easy: A Simple 5-Step Process
In the latest episode of the Teacher Biz Podcast, host Heather shares her knowledge and expertise on the importance of building an email list for your teaching business.
Heather emphasizes that creating an email list is not as complicated as it may seem and provides a straightforward 5-step process to get started right away.
With an email list, teachers can expand their impact beyond the classroom, create a fulfilling business, and have the freedom to determine their own income.
Step 1: Choose an Email Service Provider
To create and manage an email list successfully, it is crucial to invest in a professional email service provider. Heather strongly recommends using ConvertKit, a user-friendly and creator-focused platform.
ConvertKit stands out for its features tailored to small business owners and offers the advantage of using their company address, saving you the hassle and expense of acquiring a separate PO box for compliance with email regulations.
Step 2: Create a Valuable Freebie
To entice potential subscribers and grow your email list, Heather advises creating a freebie, also known as a lead magnet, that aligns with your future product offerings.
This free resource should provide value to your audience and offer a taste of what you have to offer. By doing so, you can generate interest and build a community of people who are likely to become future customers.
Remember, a simple freebie related to your niche can go a long way.
Step 3: Implement Opt-In Forms
Opt-in forms serve as the gateway for visitors to become subscribers.
Heather highlights the importance of strategically placing these forms on your website or landing page, making them easily accessible to your audience.
Including a compelling call-to-action and emphasizing the benefits of joining your email list can significantly increase conversion rates.
Step 4: Deliver High-Quality Emails
To build trust and maintain engagement with your subscribers, it’s essential to consistently deliver high-quality content via email.
Focus on providing valuable information, sharing insights, teaching tips, and exclusive offers. You want your audience to eagerly open your emails and look forward to hearing from you.
Remember, quality over quantity is key in email marketing.
Step 5: Nurture Your Subscribers
Building an email list is not just about collecting email addresses; it’s about fostering connections and building relationships.
Heather encourages teachers to engage with their subscribers through personalized email sequences, offering guidance, support, and exclusive content.
By investing time in nurturing your subscribers, you can create a loyal community that will be more likely to support your future products and services.
Building an email list is a crucial step towards establishing a successful teaching business beyond the confines of the classroom.
With the simple 5-step process outlined in this episode of the Teacher Biz Podcast, you can start building your email list today.
By leveraging the power of an email service provider like ConvertKit, creating valuable freebies, strategically implementing opt-in forms, delivering high-quality emails, and nurturing your subscribers, you can grow a community of engaged followers and unlock limitless opportunities for impact and income.